Senior Brand Media Manager H/F

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CDI

Annonce du 15/12/2025

L’employeur


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Description du poste

You will excel and enjoy this position if you are ready to actively handle the following missions:

  • Launch and relevant, optimized Management of Media Campaigns in Europe
  • Define and deploy « full funnel » media strategies (from awareness to conversion) for partner trendy beauty Brands across all European markets.
  • This includes designing strategic briefs, establishing measurable KPIs, and coordinating with media agencies, all while adhering to …..’s guidelines.
  • Collaborate closely with …..’s internal (advertising, marketing, social media, legal) and local teams to ensure 360° media consistency within each Brand’s global marketing strategy.
  • Establish a relationship of trust and advice with partner Brands, co-construct annual briefs, recommend relevant and innovative media plans, and follow campaigns through post-campaign reviews.
  • Full-Funnel Mediaplanning and Innovation Expertise
  • Design integrated media plans covering the entire marketing funnel, combining paid media, paid influence, and partnerships.
  • Develop and oversee « Paid Influence » strategies in collaboration with involved teams, by selecting relevant influencers, defining objectives, and measuring their impact.
  • Ensure constant technological and sectoral watch with media agencies, and proactively integrate media innovations (e.g., new digital formats, generative AI) into strategies.
  • Support and Operational Coordination
  • Ensure optimized visibility of partner Brands’ media activations with ……’s Offer and Brand Marketing teams and actively contribute to the creation of internal reports.
  • Participate in a centralized calendar of regional media campaigns and ensure compliance with guidelines as well as the adoption of central tools by all stakeholders (agencies and ………. teams).
  • Conduct rigorous budget monitoring of media expenditures and manage the planning of each campaign, from the brief to the delivery of creative assets and the follow-up of paid influence.
  • Effective Collaboration with Media Agencies
  • Lead the daily relationship with partner media agencies, defining objectives, evaluating their performance, and overseeing the optimization of media plans.
  • Actively challenge their proposals, analyze results, and identify areas for continuous improvement to maximize the return on investment of campaigns.
  • Measurement, Analysis, and Sharing of Media Effectiveness
  • Conduct in-depth performance analyses of campaigns across the entire funnel, using analytics tools as well as agency reports.
  • Prepare and present comprehensive campaign reviews, including actionable recommendations for partner Brands and ……’s internal teams.
  • Perform regular benchmarking and infuse best practices and key learnings within the teams.
Profil recherché

Do not hesitate to apply if you have… or if you are …

Master’s degree in marketing or communication.
8–10 years of experience in a media agency, retailer, pure player, or digital advertiser, with strong exposure to Branding, paid influence, and digital performance.
Proven expertise in full-funnel media with a KPI- and ROI-driven approach.
Solid knowledge of paid influence and significant experience in strategy and coordination of campaigns at a European scale.
Strong understanding of Brand image, online/offline media buying, and performance indicators.
Highly organized, detail-oriented, and able to manage multiple projects simultaneously while meeting deadlines.
Autonomous, proactive, and capable of handling unexpected challenges effectively.
Excellent interpersonal skills, team spirit, and ability to collaborate with diverse stakeholders in a multicultural environment.
Fluent in French and English, both written and spoken.
Proficient in Microsoft Office Suite, especially Excel and PowerPoint.
Strong analytical mindset, business-oriented, and results-driven.
Adaptable to different contexts and profiles, with a collaborative and inclusive approach.

Here, you will find:

Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit.
Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead.
Work that brings fulfillment. From delighting clients every day, to inspiring our industry at large, every action makes a difference.

Lieu de travail
📍 Paris
Département
📁

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